For Immediate Release

Exmark® Introduces New Propane-Fueled EFI Lazer Z® and Turf Tracer® Models; Announces Support of PERC Initiatives

Louisville, KY (October 24, 2012) — With the introduction of its new propane-powered EFI Lazer Z S-Series zero-turn riding mower and Turf Tracer® S- and X-Series walk-behind mowers, Exmark has raised the bar on the efficiency and all-day productivity available from propane-powered mowers. Exmark is also supporting the Propane Education and Research Council (PERC) and its new support and education initiatives within the green industry.

“As the price of fuel continues to rise, Exmark is focused on equipment that can help landscape professionals realize lower overall fuel costs,” said Daryn Walters, Exmark Director of Marketing. “The new propane-fueled Kohler EFI engines provides superior fuel economy to deliver not only reduced fuel cost, but also extended run time on a single tank of fuel, when compared to conventional carbureted propane or gasoline engines.

“With current fuel prices, fuel costs can be reduced by up to 50-percent compared to conventional gasoline-powered mowers.”

The new Kohler EFI engines help Exmark engineers significantly improve the runtime and operating performance of its propane-fueled models. The increased fuel efficiency of the new engines allows up to 7.5 hours of operation on a single tank of fuel – enough for a typical full day of operation. Best-in-class startability is achieved with an ECU-controlled start up sequence which works without choke to provide quick starts. The closed-loop EFI system also optimizes engine settings in real time based on fuel, altitude and air quality measurements to maximize performance and efficiency, minimize emissions and completely eliminate carburetor-related hassles for the life of the engine.

Walters said that the new models allow contractors to realize their return on investment quicker than was previously possible on units that required conversions or aftermarket systems to run on propane.

“The efficiency of EFI and the relatively lower price of propane results in a much more compelling value statement than ever before. Landscape professionals will enjoy the green benefits of propane power – the reduced emissions and carbon footprint – with increased efficiency, reduced fuel costs, and the powerful productivity for which Exmark Lazer Z and Turf Tracer mowers are known.”

Exmark has also stepped-up its partnership with PERC to give customers greater access to new propane-fueled products, as well as the resources and support PERC offers. Through this partnership, during 2013, propane-fueled Exmark mowers will be placed at dealers across the country as demonstration units, giving users first-hand experience with the machines. The demo program coincides with the PERC Propane Mower Incentive Program, which offers up-to a $1,000 credit toward the purchase of a new propane-fueled mower.

“We believe that, by giving our customers direct experience with the new Exmark propane-powered machines, they will more clearly see the environmental and economic benefits the systems provide, especially when they factor in the purchase incentives available through PERC.”

The new Lazer Z S-Series EFI Propane, Turf Tracer S-Series EFI Propane and Turf Tracer X-Series EFI Propane will be available in spring 2013. Find complete specifications for each model at www.exmark.com/EFI_Propane.pdf or call (402) 223-6300. Learn more about the economic and environmental benefits of propane power at propanecouncil.org.

About Exmark
Exmark Manufacturing was incorporated in May 1982 as an independent manufacturer of professional turf care equipment. Today, it is the leading manufacturer of commercial mowers and equipment for the landscape professional. In additional to designing, building and marketing quality turf care equipment, Exmark’s goal is total customer satisfaction. All Exmark products are designed to help customers increase productivity while delivering unmatched quality. Products are sold to distributors and dealers who share the company’s commitment to customer service and quality products.

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Note to Editors: All media inquiries, image or interview requests should be directed to Matt Gersib at (402) 314-2150 or mattgersib@gmail.com. For other inquiries, please contact Exmark Mfg. Co., Inc., P.O. Box 808, Beatrice, NE 68310-0808; (402) 223-6300.